The Jordan Olympic Committee (JOC) has signed a groundbreaking agreement with popular radio stations Radio Hala and Bliss 104.3 that will help to spread positive sporting news across the Kingdom.
The agreement will see the JOC provide local sports news and information to the stations along with a regular flow of guests from the local sporting scene. There is potential for more sports content to be developed along with competitions and promotions to encourage listener interaction and interest in sport.
"We are delighted to be working with Radio Hala and Bliss 104.3FM to help reach our vision for sport and healthy living to play a part in the lives of all Jordanians,” said Lana Al Jaghbeer, JOC Secretary General.
"Our news service already provides a regular flow of positive sports news that people want to read through social media, so it is a big audience-boost for us that it will now be broadcasted as well.”
Nour Khazal Malhas, the Commercial Director for Radio Hala and Bliss 104.3FM, said: "We’re excited about taking our relationship with the JOC to the next level. Through our partnership we aim to involve the Jordanian public in the world of sport and sport values. With radio platforms in both Arabic and English, we’ll be able to give our athletes the attention they deserve.”
The JOC is the umbrella organisation for sport in Jordan responsible for the management of sport within the Kingdom, including its 34 national sporting federations.